Fashion Public Relations Careers
October 31st, 2006Fashion Public Relations is a relatively new field that is making a tremendous impact on the way the public views fashion houses. Sure, everyone can advertise, but it is only the big names, who have the size and the affordability to undertake large scale public advertising. These corporate fashion houses spend million of dollars each year trying to publicize themselves and to position their products in the minds of moneyed consumers. And how do they recover this cost? Ever wondered why the top designer goods are so expensive? That’s right! The cost of advertising, the overheads for plush offices, the glitz and the glamour are all added to the cost of the goods. So you end up paying high prices for goods that actually cost a fraction!
